Tuesday, February 10, 2009

Bloggers, be careful what you wish for

I don't think I've ever read an article in Salem Monthly before this week, but there was a copy of it sitting in the lunch room at work and the cover story caught my attention.

In typical tabloid style, the teaser on the cover was different than the headline of the article. The headline of the piece, by Kevin Hanson, is "Defining media: A question of credibility." I think the cover teaser posed the question of whether bloggers were journalists (I don't have the print copy to check).

I thought the piece was interesting. I have my own take, of course.

Most bloggers are definitely not journalists. They are more like columnists, or more precisely people who write letters to the editor, but also own their own presses. Bloggers, mostly, spout opinions, like those blowhards on cable news stations that don't actually cover the news, they just bitch about, well, seemingly everything.

And there's nothing wrong with spouting opinions.

Bloggers have a point of view and express it, something journalists in the traditional media try very hard not to do in their coverage of stories. Journalists (with the exception of opinion writers and columnist) spend most of their working time reporting other people's opinions rather than sharing their own (and opinion writers actually share the opinions of either their editor board or their publisher, which may not be their personal opinion). The job of the journalist is to cover an issue as objectively as possible, to give both sides of the issue (or as many sides as are practical given time and space constraints). Journalists attempt to be fair and balanced. Bloggers have no such limitation.

But let's be honest here. Not all journalists, or all media, are created equal. Not all have the same level of skill or training or experience. This is largely a function of staff size. Papers with small staffs often do not have the luxury of having specialists or people who can spend an entire day, let alone several days (or weeks or months) working on one story. In my earlier life, as an editor in charge of local news reporting staff's at a couple of different newspapers where I worked, I used to have a saying. That saying was repeated often to let the reporters I supervised to remind them of what was expected of them.

"Two stories a day keeps the editor at bay."

I even made up an 8-by-10 sign that hung on my desk to remind reporters of the slogan even when I wasn't at my desk or speaking the words.

Given the number of reporters we had and the general amount of space we had for local news, we needed an average of two stories a day. The New York Times may boast that it's pages contain "All the news that's fit to print," but many papers print whatever news fits. Sometimes the stories have to be whittled down to fit the space, and sometimes you have to make sure you have enough stories to fit the space that will be available.

When a reporter writes two stories a day, those stories are not going to be in-depth investigative pieces. You do what you can, talk to who you can reach quickly and you write quickly.

At the bigger (and better) of the papers where I used that mantra, having most of the reporters meeting that "quota" meant that we could afford to have a reporter every week concentrating on an in-depth story, and we could have a reporter or two a day focused on the biggest story, or stories, of the day for our front page or local section cover. A story could fall through and we wouldn't have to scramble. It gave us flexibility.

Bigger news organizations have more flexibility. They can hold a story if it isn't good enough. If it doesn't pass muster. More people get a chance to read a story it before it makes it to print. Check for typos. Ask questions if things aren't clear or don't make sense. There is someone to ask/deman someone make one more phone call, get one more source, check one more fact.

That doesn't mean a one-person blog or website can't employ journalistic principals. Heck, there are still a few newspapers in small communities out there that have newsrooms that size, or are not much larger.

In the Salem Monthly/WillametteLive.com article, it uses as example of a blogger who wanted to cover a closed session by a government body as the crux of defining just who, or what, a journalist is in Oregon. It's ironic, even comical. I won't comment on whether Mark Buntner, aka Torrid Joe, of loadedorygun.net is a journalist. He's the reporter mentioned in the article, if you didn't follow the link. But I do know that government agencies like the Lake Oswego City Council cannot and should not define what a journalist is or a legitimate news media outlet is.

Journalism is not the government, nor is it is licensed or sanctioned by the government. Oregon has some great open meetings and public records laws, which allows representatives of the news media to attend most types of executive sessions, however discussions in those meetings are not supposed to be reported. A media representative is there, ostensibly, to make sure the members of the government body doesn't do something they are not supposed to do in one of those meeting, like take a vote or discuss a topic other than what they said they were going to discuss in closed session. But one thing I learned as a journalist working for more than 10 years in California, where the laws are not so favorable to the media or the public, it is possible to report the news without having access to closed-door sessions. It makes the job harder, but not impossible. I wished I could have taken Oregon's laws to California with me, but I worked with some damn fine journalists in California who kept government bodies accountable to the public quite well, in spite of laws that made it damn hard for journalist to get some information or prove laws were broken (or at least bent) by government agencies behind closed doors.

If Buntner/Torrid Joe, or any other blogger wants to behave like a "mainstream" media member -- want to be considered a journalist (or citizen journalist) -- and have the opportunity to attend executive sessions, I have one simple suggestion.

If you want to be treated like the news media, then act like the news media. Oregon Revised Statute 192.640 says:

Public notice required; special notice for executive sessions, special or emergency meetings. The governing body of a public body shall provide for and give public notice, reasonably calculated to give actual notice to interested persons including news media which have requested notice, of the time and place for holding regular meetings.

If a blogger/website operator regularly attends a government board's meetings and requests notification of all meetings -- and if the government body complies and includes the blogger(s) on their notification list -- it will be a lot harder later for the government body to say you aren't part of the news media. If you work like the media and are treated like the media, you are the media.

I don't know if Buntner/Torrid Joe did that or not. But if a blogger uses his or her forum to let the public know when government meetings will be held so the people can participate in the public debate too, in council chambers where the actual votes are cast, that's what the media do. If the blogger provides some measure of coverage of issues out of those meetings regularly, that is part of the role journalists play. It's not the sexy part, or the glamorous part, and it is rarely a fun part. Go figure, it's a job. It's work.

Like it or not, along with the First Amendment rights many bloggers so wish to enjoy, there would/will also come some news media responsibilities.

Oh, and one more thing. There may be such a thing as a professional journalist (as in someone who gets paid to report the news), but journalism is not a profession, in the classic definition. It doesn't pay well enough for one thing. But more importantly, journalists are not licensed and journalism does not require a doctoral degree. So for those bloggers that aspire to be considered journalists, you can become one. But if you just want to spout off about your passion for your pet or your personal politics or your shitty day, go for it. People may find that stuff more interesting anyway.

Hell, I'd much rather be a professional blogger -- that is unless blogging becomes a profession. I don't want to have to take a test and get a license.

1 comment:

Unknown said...

Ooof!
This calls for two or three martinis!
(There are several tangential issues here which need prolonged and alcohol-lubricated discussion. Alas)

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